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	<title>Sawickipedia &#187; personalization</title>
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		<title>New Role: Loomia</title>
		<link>http://sawickipedia.com/2007/04/12/new-role-loomia/</link>
		<comments>http://sawickipedia.com/2007/04/12/new-role-loomia/#comments</comments>
		<pubDate>Fri, 13 Apr 2007 04:37:55 +0000</pubDate>
		<dc:creator>Todd Sawicki</dc:creator>
				<category><![CDATA[kefta]]></category>
		<category><![CDATA[loomia]]></category>
		<category><![CDATA[personalization]]></category>
		<category><![CDATA[roles]]></category>

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		<description><![CDATA[As of this afternoon, I officially signed up to work with Loomia.  Their approach to the recommendation and personalization space is likely the best in their space and I look forward to helping them with their marketing.  They are up against some well funded competitors, and to them I say may the best team win. 
Loomia is playing in the larger [...]]]></description>
			<content:encoded><![CDATA[<p>As of this afternoon, I officially signed up to work with <a href="http://www.loomia.com">Loomia</a>.  Their approach to the recommendation and personalization space is likely the best in their space and I look forward to helping them with their marketing.  They are up against some well funded competitors, and to them I say may the best team win. </p>
<p>Loomia is playing in the larger web-optimization and analytics market which with Kefta&#8217;s sale to Acxiom is a pretty interesting market these days.  We&#8217;re really entering a pretty interesting era where technology is finally starting to deliver the much promised personalized online experience.</p>
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