Good history of Lookery
Wednesday, July 9th, 2008Check it out - written by our publisher relations guru Rex Dixon.
Archive for the ‘lookery’ Category
Check it out - written by our publisher relations guru Rex Dixon.
cross post – Why Facebook Applications offer a Safe Harbor to Advertisers
Monday, November 19th, 2007Just posted on the Lookery blog about how Facebook apps are a potential safe harbor in the sea of unpredictable UGC comment. What's amazing as I talk to friends in the online ad space how much advertisers and media planners are scared about being affiliated with inappropriate content. Facebook apps ...
Are you insane?!?! $2.3 million for a Facebook App! (or the logic behind paying $1.30 per user and why it’s not so insane)
Thursday, August 16th, 2007Yep another Facebook post (hopefully I won't turn into Dave McClure <jk>) but I think the reaction to Trip Advisor's purchase of the Where I've Been FB app for $1.30 per user or $3 million for 2.3 million users justifies some analysis. Not only is the word insane used ...
facebook apps – here, there and everywhere
Wednesday, July 11th, 2007Facebook is quite the buzz these days in startup land especially since they opened up their app platform (something that those of us in online marketing have been begging for years for fwiw - hint, hint, wink, wink FIM). For those building consumer web services you know absolutely need to ...
