As of this afternoon, I officially signed up to work with Loomia. Their approach to the recommendation and personalization space is likely the best in their space and I look forward to helping them with their marketing. They are up against some well funded competitors, and to them I say may the best team win.
Loomia is playing in the larger web-optimization and analytics market which with Kefta’s sale to Acxiom is a pretty interesting market these days. We’re really entering a pretty interesting era where technology is finally starting to deliver the much promised personalized online experience.
