Comments on: Online Video – Not Here Yet – How a Big Number isn’t really That Big

By: Sawickipedia » Blog Archive » Calling BS on Wall Street’s YouTube Revenue Estimates

Wed, 09 Jul 2008 17:59:24 +0000

[...] I noted in a recent post – the video ad market has a long way to go to be anything of significance. Given Wall [...]

By: Jordan Mitchell

Jordan Mitchell — Wed, 14 May 2008 05:17:50 +0000

You’re probably an outlier like me — productive people. I also watch maybe 30 vids/month, but I also don’t go to YouTube to kill an hour or two every night. In contrast, between my wife and my daughter, our home computer runs through probably 150 videos per week.

I think 11.5B is understating the actual. According to Quantcast, YouTube alone has 357M user visits/month. Alexa reports 17 pvs/visit which if you use 16 (subtract 1 I suppose for the front page) would mean that YouTube shows 5.7B vids/month. Add in all the other video sites (including, uh, porn?), and video widget distribution (blogs, myspace profiles, email, etc.) and I wouldn’t be surprised to see a number MUCH greater than 11.5B.

By: Lookery » Online Video - Not Here Yet - How a Big Number isn’t really That Big

Tue, 13 May 2008 18:56:58 +0000

[...] [David asked me to cross-post this post over here from my blog - Original Post] [...]

By: todd

todd — Tue, 13 May 2008 18:11:33 +0000

Thanks David – Good idea – I just cross posted it on the Lookery blog.

By: David Cancel

David Cancel — Tue, 13 May 2008 12:40:00 +0000

Todd,

Fantasticpost and right on the money. You should cross post on the Lookery blog.

Its amazing to me how many people fail to do the simple math you did when sizing an opportunity.